A good Upwork profile is absolutely essential to attracting and landing clients on Upwork. I mean, think about it from the client’s perspective. You’ve got a job and you need to hire someone. BUT, you don’t know anyone personally who can do the job for you. SO, your solution is to turn to strangers online. How scary is that?! How do you know for sure that they won’t just take your money and walk away? OR what if you put a ton of time and effort into a project only to come to the end and find out the freelancer just isn’t able to get it done for you the way you need it to be done? The answer: you do everything to find out as much as you can about the person you’re about to hire. And where do you turn to do that? You guessed it: an Upwork profile. This is one of the key elements to building trust with a client and making them feel confident that you are the right freelancer for the job. So you’ve got to make sure your Upwork profile is flawless. So, here are some things you can do to make sure you’ve got a strong Upwork profile that wows your future clients and makes you stand out as a freelancer.